Writing for the Public (in German)

• 24.10.2024, 09:00 - 12:00

• 07.11.2024, 09:00 - 12:00

• Hochschulkommunikation,?  ()

• Johannssen-Hodel,?Corinne
• R¨¹egg,?Peter

• Doctoral candidates
• Postdocs
• Senior Scientists
• Professors

of ETH Zurich, PSI, Empa, WSL and Eawag.

We will allocate 20 places to the applicants with the most convincing letters of motivation.

Whether it¡¯s for an opinion piece in the newspaper, a public lecture or a text on your own website, writing comprehensibly for a non-scientific public is one of the most important skills in science communication.

The course is divided into two modules of 180 minutes each, held on different days.

Module 1 covers the basics:

• Planning a text: target groups, objectives, messages
• Storytelling: how can I turn my topic into a story?
• Style and tone: how do I write in an understandable manner?
• In-course exercise: developing the structure of a news article
• Task for module 2: composing a text using the knowledge gained in the course

In module 2, participants practise what they have learned:

• Feedback using some texts from participants
• Discussion of best practice examples

Participants learn and practice how good texts are structured, and the writing and structural criteria they must fulfil.

German

When registering, please enter the entire text of your motivation letter in the text field "Letter of motivation" under "Application details". Longer texts can also be entered there!

Please answer the following questions in your letter of motivation:

• Why do you want to take this class?
• Why do you think public writing skills matter?
• What¡¯s something from your field of research that you would like to write about?
• How would you use the skills learned in the course?

We will allocate 20 places to the applicants with the most convincing letters of motivation.

Please only register for the course if you really intend to participate; otherwise, you will deprive someone else of a place.